{"id":77471,"date":"2022-11-02T06:00:21","date_gmt":"2022-11-02T13:00:21","guid":{"rendered":"https:\/\/www.websitebuilderexpert.com\/?p=77471"},"modified":"2023-01-05T04:12:54","modified_gmt":"2023-01-05T04:12:54","slug":"website-navigation-best-practices","status":"publish","type":"post","link":"https:\/\/www.websitebuilderexpert.com\/building-websites\/website-navigation-best-practices\/","title":{"rendered":"10 Website Navigation Best Practices"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text]<span style=\"font-weight: 400;\">It&rsquo;s exciting to launch a website for an online store, <\/span><a href=\"https:\/\/www.websitebuilderexpert.com\/designing-websites\/types-of-websites\/)\"><span style=\"font-weight: 400;\">no matter which type<\/span><\/a><span style=\"font-weight: 400;\"> you choose. After all, this is you announcing your business to the world!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With your website, visitors expect a positive UX (user experience) and will keep going until they find a website that gives it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, as an entrepreneur or small online business owner, what can you do to give the best possible experience as visitors navigate through your website? This article will talk you through what website navigation is, the benefits, and best practices for website navigation.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]\n<section class=\"taco-content-section \" id=\"section-0\">\n <header class=\"taco-section-header no-number\">\n\n <div class=\"taco-section-heading\">\n <h2 class=\"taco-section-title primary\">\n \n What is Website Navigation? <\/h2>\n\n <\/div>\n\n <\/header>\n\n \n\n [vc_column_text]<span style=\"font-weight: 400;\">Website navigation is the process of roaming around a website. Visitors are guided by a menu, which acts like a table of contents in a book, and there are many styles to choose from.<\/span><\/section><\/p>\n<p><span style=\"font-weight: 400;\">A <\/span><b>header menu<\/b><span style=\"font-weight: 400;\"> is the most traditional menu. It&rsquo;s usually a banner across the top of the page, filled with words or icons. Check out <\/span><a href=\"https:\/\/www.childsown.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Child&rsquo;s Own<\/span><\/a><span style=\"font-weight: 400;\"> for an example:<\/span>[\/vc_column_text][vc_single_image image=&rdquo;77472&Prime; img_size=&rdquo;full&rdquo; add_caption=&rdquo;yes&rdquo; alignment=&rdquo;center&rdquo;][vc_column_text]<span style=\"font-weight: 400;\">A <\/span><b>dropdown menu<\/b><span style=\"font-weight: 400;\"> keeps lots of options streamlined. Rather than display all the links upfront, the visitor clicks on a heading. Links then pop-up underneath, directing users to categorized content, like in the <\/span><a href=\"https:\/\/www.especialneeds.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">eSpecialNeeds<\/span><\/a><span style=\"font-weight: 400;\"> website example.<\/span>[\/vc_column_text][vc_single_image image=&rdquo;77476&Prime; img_size=&rdquo;full&rdquo; add_caption=&rdquo;yes&rdquo; alignment=&rdquo;center&rdquo;][vc_column_text]<span style=\"font-weight: 400;\">A<\/span><b> burger menu<\/b><span style=\"font-weight: 400;\"> is not as delicious as a real burger, but it definitely reminds us of one! It&rsquo;s got three horizontal lines that when clicked on opens up a menu for visitors. But it&rsquo;s popular with minimalists because it streamlines a website&rsquo;s appearance. Our favorite example is <\/span><a href=\"https:\/\/www.invisionapp.com\/inside-design\/pros-and-cons-of-hamburger-menus\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Inside Design<\/span><\/a><span style=\"font-weight: 400;\">&rsquo;s uber-meta burger menu above its article on burger menus.<\/span>[\/vc_column_text][vc_single_image image=&rdquo;77480&Prime; img_size=&rdquo;full&rdquo; add_caption=&rdquo;yes&rdquo; alignment=&rdquo;center&rdquo;]<\/p><div class=\"quotes-block experts-quote mobile-full-width\">\n <div class=\"quotes-block-content\">\n <span class=\"quote-symbol quote-symbol-left\">\n <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xml:space=\"preserve\" viewbox=\"0 0 236 167\"><path fill=\"#1e23ff\" d=\"M216 167a75 75 0 0 0 11-39c0-5-1-10-3-16s-5-11-8-16h-37q-1.5-12 3-24c3-8 6-16 12-23 5-7 11-13 19-19s15-10 24-12L224 0c-16 3-31 10-44 20s-25 23-34 40-14 37-14 61c1 15 5 30 12 46zm-132 0a75 75 0 0 0 11-39c0-5-1-10-3-16s-5-11-8-16H46q-1.5-12 3-24c2-8 6-15 11-22s11-13 19-19q10.5-9 24-12L92 0C76 3 61 10 48 20A120.8 120.8 0 0 0 0 121c1 15 5 30 12 46z\"><\/path><\/svg> <\/span>\n\n <h4 class=\"quotes-block-title\">\n Advice from the\n <span>Experts<\/span>\n <\/h4>\n\n <h3 class=\"quotes-block-text\">\n <span style=\"font-weight: 400\"><b>Top Tip: <\/b><\/span><span style=\"font-weight: 400\">There are also footer menus on most websites &ndash; they act in the same way as the header menu, but tend to contain contact information or social media links.<\/span> <\/h3>\n\n <p class=\"quotes-block-info\">\n <\/p>\n\n <span class=\"quote-symbol quote-symbol-right\">\n <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"57\" height=\"41\"><path fill=\"#1E23FF\" d=\"M4.96.938q-1.216 1.825-1.977 4.18a16 16 0 0 0-.76 4.94q0 1.673.76 3.8.76 2.129 1.976 3.8h8.816q.304 2.736-.608 5.624a18.7 18.7 0 0 1-2.736 5.396 21.7 21.7 0 0 1-4.408 4.484A17.2 17.2 0 0 1 .247 36.05l2.736 4.408q5.624-1.215 10.412-4.788 4.788-3.571 8.056-9.424T24.72 11.73Q24.416 6.563 21.983.938zm31.311 0q-1.216 1.825-1.976 4.18a16 16 0 0 0-.76 4.94q0 1.673.76 3.8.76 2.129 1.976 3.8h8.816q.304 2.736-.608 5.624a18.7 18.7 0 0 1-2.736 5.396 21.7 21.7 0 0 1-4.408 4.484 17.2 17.2 0 0 1-5.776 2.888l2.736 4.408q5.624-1.215 10.412-4.788 4.788-3.571 8.056-9.424t3.268-14.516Q55.728 6.563 53.295.938z\" class=\"quotes\"><\/path><\/svg> <\/span>\n\n <div class=\"quotes-block-pattern\"><\/div>\n <\/div>\n<\/div>\n\n\n <footer>\n <\/footer>\n\n\n[\/vc_column][\/vc_row][vc_row][vc_column]\n<section class=\"taco-content-section \" id=\"section-0\">\n <header class=\"taco-section-header no-number\">\n\n <div class=\"taco-section-heading\">\n <h2 class=\"taco-section-title primary\">\n \n Benefits of Good Website Navigation <\/h2>\n\n <\/div>\n\n <\/header>\n\n \n\n [vc_column_text]<span style=\"font-weight: 400;\">Website navigation should be easy and stress-free. What do we all do when we land on a <a href=\"https:\/\/www.websitebuilderexpert.com\/building-websites\/bad-websites\/\">bad website<\/a>? We bounce off immediately. But, if we have a positive UX, we&rsquo;re more likely to stay on to learn more about a brand, buy products, and connect.<\/span>\n<p><span style=\"font-weight: 400;\">If these benefits sound appealing, you just have to know where to get started. Here are 10 website navigation best practices to think about:<\/span>[\/vc_column_text]\n <footer>\n <\/footer>\n<\/p><\/section>\n\n[\/vc_column][\/vc_row][vc_row][vc_column]\n<section class=\"taco-content-section \" id=\"section-0\">\n <header class=\"taco-section-header no-number\">\n\n <div class=\"taco-section-heading\">\n <h2 class=\"taco-section-title primary\">\n \n 10 Website Navigation Best Practices <\/h2>\n\n <\/div>\n\n <\/header>\n\n \n\n \n <footer>\n <\/footer>\n<\/section>\n\n[\/vc_column][\/vc_row][vc_row][vc_column]\n<section class=\"taco-content-section \" id=\"section-0\">\n <header class=\"taco-section-header no-number\">\n\n <div class=\"taco-section-heading\">\n <h2 class=\"taco-section-title primary\">\n \n #1. Start with a Sitemap <\/h2>\n\n <\/div>\n\n <\/header>\n\n \n\n [vc_column_text]<span style=\"font-weight: 400;\">A sitemap gives a snapshot of a website and how the pages are connected. It&rsquo;s also vital for SEO success because if the search terms they use in their search engine match your website keywords, you&rsquo;ll show up in their results.<\/span>\n<p><span style=\"font-weight: 400;\">Sitemaps are a bit technical, so we recommend reading our guide on <\/span><a href=\"https:\/\/www.websitebuilderexpert.com\/building-websites\/how-to-create-a-sitemap\/\"><span style=\"font-weight: 400;\">creating a sitemap<\/span><\/a><span style=\"font-weight: 400;\"> before you tackle the task.<\/span>[\/vc_column_text][vc_single_image image=&rdquo;77484&Prime; img_size=&rdquo;full&rdquo; add_caption=&rdquo;yes&rdquo; alignment=&rdquo;center&rdquo;]\n <footer>\n <\/footer>\n<\/p><\/section>\n\n[\/vc_column][\/vc_row][vc_row][vc_column]\n<section class=\"taco-content-section \" id=\"section-0\">\n <header class=\"taco-section-header no-number\">\n\n <div class=\"taco-section-heading\">\n <h2 class=\"taco-section-title primary\">\n \n #2. Create a Page Hierarchy <\/h2>\n\n <\/div>\n\n <\/header>\n\n \n\n [vc_column_text]<span style=\"font-weight: 400;\">A page hierarchy works just like the popular clique in high school. There&rsquo;s one Queen Bee (the landing page), the popular kids (the main website category pages), and then those further on the outskirts (subpages).<\/span>\n<p><span style=\"font-weight: 400;\">If you want to know about the clique (or website), you have to go right to the top. That&rsquo;s where you&rsquo;ll get most of the key info. The further you trickle down the hierarchy, the less important the pages become.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For a hierarchy, decide what&rsquo;s the most important information your potential customers need to know, and then work down from there. <\/span>[\/vc_column_text][vc_single_image image=&rdquo;77935&Prime; img_size=&rdquo;full&rdquo; add_caption=&rdquo;yes&rdquo; alignment=&rdquo;center&rdquo;]\n <footer>\n <\/footer>\n<\/p><\/section>\n\n[\/vc_column][\/vc_row][vc_row][vc_column]\n<section class=\"taco-content-section \" id=\"section-0\">\n <header class=\"taco-section-header no-number\">\n\n <div class=\"taco-section-heading\">\n <h2 class=\"taco-section-title primary\">\n \n #3. Be Specific <\/h2>\n\n <\/div>\n\n <\/header>\n\n \n\n [vc_column_text]<span style=\"font-weight: 400;\">When you have a unique brand or online business, you might be tempted to make everything unique on the website, including the language used in your navigation. If your audience can&rsquo;t consume your content easily, they&rsquo;ll get frustrated and leave. You have to be specific.<\/span>\n<p><span style=\"font-weight: 400;\">Look at websites in your field and make a note of how they label their navigation &ndash; look at the most common words and phrases and what they represent. Even a heavy-duty tech site like <\/span><a href=\"https:\/\/futurism.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Futurism<\/span><\/a><span style=\"font-weight: 400;\"> uses specific words so a visitor knows exactly what they offer.<\/span>[\/vc_column_text][vc_single_image image=&rdquo;77492&Prime; img_size=&rdquo;full&rdquo; add_caption=&rdquo;yes&rdquo; alignment=&rdquo;center&rdquo;]\n <footer>\n <\/footer>\n<\/p><\/section>\n\n[\/vc_column][\/vc_row][vc_row][vc_column]\n<section class=\"taco-content-section \" id=\"section-0\">\n <header class=\"taco-section-header no-number\">\n\n <div class=\"taco-section-heading\">\n <h2 class=\"taco-section-title primary\">\n \n #4. Use a Sticky Menu <\/h2>\n\n <\/div>\n\n <\/header>\n\n \n\n [vc_column_text]<span style=\"font-weight: 400;\">This is a bit of a controversial navigation practice because some people love sticky menus and some aren&rsquo;t so keen. Sticky menus are pretty self-explanatory. They don&rsquo;t move, and they always provide the audience with other pages to see. <\/span><a href=\"https:\/\/www.kayak.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Kayak&rsquo;s<\/span><\/a><span style=\"font-weight: 400;\"> sticky menu remains to the left of the page at all times, but you can minimize it to only show the helpful icons.<\/span>[\/vc_column_text][vc_single_image image=&rdquo;77496&Prime; img_size=&rdquo;full&rdquo; add_caption=&rdquo;yes&rdquo; alignment=&rdquo;center&rdquo;][vc_column_text]<span style=\"font-weight: 400;\">If you&rsquo;re tempted by a sticky menu, make sure it compliments the type of business you have. Singular businesses like food delivery are perfect for a sticky menu &ndash; the user might want to browse options, but they&rsquo;re always going to end up on the &ldquo;order food&rdquo; page.<\/span>[\/vc_column_text]<div class=\"quotes-block experts-quote mobile-full-width\">\n <div class=\"quotes-block-content\">\n <span class=\"quote-symbol quote-symbol-left\">\n <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xml:space=\"preserve\" viewbox=\"0 0 236 167\"><path fill=\"#1e23ff\" d=\"M216 167a75 75 0 0 0 11-39c0-5-1-10-3-16s-5-11-8-16h-37q-1.5-12 3-24c3-8 6-16 12-23 5-7 11-13 19-19s15-10 24-12L224 0c-16 3-31 10-44 20s-25 23-34 40-14 37-14 61c1 15 5 30 12 46zm-132 0a75 75 0 0 0 11-39c0-5-1-10-3-16s-5-11-8-16H46q-1.5-12 3-24c2-8 6-15 11-22s11-13 19-19q10.5-9 24-12L92 0C76 3 61 10 48 20A120.8 120.8 0 0 0 0 121c1 15 5 30 12 46z\"><\/path><\/svg> <\/span>\n\n <h4 class=\"quotes-block-title\">\n Advice from the\n <span>Experts<\/span>\n <\/h4>\n\n <h3 class=\"quotes-block-text\">\n <span style=\"font-weight: 400\"><b>Top Tip: <\/b><\/span><span style=\"font-weight: 400\">Because sticky menus can turn people off, make sure they&rsquo;re as basic as possible. Choose contrasting colors so they&rsquo;re easily seen, and avoid blocking the view of the page underneath.<\/span> <\/h3>\n\n <p class=\"quotes-block-info\">\n <\/p>\n\n <span class=\"quote-symbol quote-symbol-right\">\n <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"57\" height=\"41\"><path fill=\"#1E23FF\" d=\"M4.96.938q-1.216 1.825-1.977 4.18a16 16 0 0 0-.76 4.94q0 1.673.76 3.8.76 2.129 1.976 3.8h8.816q.304 2.736-.608 5.624a18.7 18.7 0 0 1-2.736 5.396 21.7 21.7 0 0 1-4.408 4.484A17.2 17.2 0 0 1 .247 36.05l2.736 4.408q5.624-1.215 10.412-4.788 4.788-3.571 8.056-9.424T24.72 11.73Q24.416 6.563 21.983.938zm31.311 0q-1.216 1.825-1.976 4.18a16 16 0 0 0-.76 4.94q0 1.673.76 3.8.76 2.129 1.976 3.8h8.816q.304 2.736-.608 5.624a18.7 18.7 0 0 1-2.736 5.396 21.7 21.7 0 0 1-4.408 4.484 17.2 17.2 0 0 1-5.776 2.888l2.736 4.408q5.624-1.215 10.412-4.788 4.788-3.571 8.056-9.424t3.268-14.516Q55.728 6.563 53.295.938z\" class=\"quotes\"><\/path><\/svg> <\/span>\n\n <div class=\"quotes-block-pattern\"><\/div>\n <\/div>\n<\/div>\n\n\n <footer>\n <\/footer>\n<\/section>\n\n[\/vc_column][\/vc_row][vc_row][vc_column]\n<section class=\"taco-content-section \" id=\"section-0\">\n <header class=\"taco-section-header no-number\">\n\n <div class=\"taco-section-heading\">\n <h2 class=\"taco-section-title primary\">\n \n #5. Limit the Number of Items <\/h2>\n\n <\/div>\n\n <\/header>\n\n \n\n [vc_column_text]<span style=\"font-weight: 400;\">Keep the number of menu items available to a minimum or you&rsquo;ll end up giving your visitor a bad experience. They&rsquo;ll have too many options, and will get choice paralysis.<\/span>\n<p><span style=\"font-weight: 400;\">So choose between five to nine options, based on importance. That&rsquo;s enough of a foundation to make your customer happy, but it&rsquo;ll still let them learn about your brand and products. Collapse any items that are logically related to one another. <\/span><a href=\"https:\/\/www.jimdo.com\/blog\/fixing-website-navigation-bar\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Jimdo<\/span><\/a><span style=\"font-weight: 400;\">, a website builder, gives a great example of limiting your navigation to what&rsquo;s necessary.<\/span>[\/vc_column_text][vc_single_image image=&rdquo;77500&Prime; img_size=&rdquo;full&rdquo; add_caption=&rdquo;yes&rdquo; alignment=&rdquo;center&rdquo;]\n <footer>\n <\/footer>\n<\/p><\/section>\n\n[\/vc_column][\/vc_row][vc_row][vc_column]\n<section class=\"taco-content-section \" id=\"section-0\">\n <header class=\"taco-section-header no-number\">\n\n <div class=\"taco-section-heading\">\n <h2 class=\"taco-section-title primary\">\n \n #6. Include a Search Bar <\/h2>\n\n <\/div>\n\n <\/header>\n\n \n\n [vc_column_text]<span style=\"font-weight: 400;\">If you&rsquo;re on a particular website for the first time, you might not know how to find something specific. That&rsquo;s why search bars are a must. Picture this: you want to see a particular movie, so you visit a theater chain website like <\/span><a href=\"https:\/\/www.amctheatres.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">AMC<\/span><\/a><span style=\"font-weight: 400;\">. The website could bombard you with all of the titles currently playing and all the locations, but a search bar means you can skip right to buying the tickets that you want. <\/span>[\/vc_column_text][vc_single_image image=&rdquo;77504&Prime; img_size=&rdquo;full&rdquo; add_caption=&rdquo;yes&rdquo; alignment=&rdquo;center&rdquo;][vc_column_text]<span style=\"font-weight: 400;\">The search bar gives your audience a shortcut to exactly what they&rsquo;re looking for. It cuts down on site abandonment and makes your customers happy. Think about the most important search terms that a customer would use on your website and include page results for them.<\/span>[\/vc_column_text]\n <footer>\n <\/footer>\n<\/section>\n\n[\/vc_column][\/vc_row][vc_row][vc_column]\n<section class=\"taco-content-section \" id=\"section-0\">\n <header class=\"taco-section-header no-number\">\n\n <div class=\"taco-section-heading\">\n <h2 class=\"taco-section-title primary\">\n \n #7. Indicate Where a User Is <\/h2>\n\n <\/div>\n\n <\/header>\n\n \n\n [vc_column_text]<span style=\"font-weight: 400;\">Location indicators will let your audience know where they are at all times so they don&rsquo;t get lost on your website. Have a look at the websites you enjoy and see what types they use.<\/span>\n<p><span style=\"font-weight: 400;\">Common location indicators use color, text size, or arrows to highlight the user&rsquo;s path. University websites are great at location indication because they have different users (students, staff, parents, friends, and visitors) using different paths through the site. <\/span><a href=\"https:\/\/admission.howard.edu\/graduate\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Howard University&rsquo;s Graduate page<\/span><\/a><span style=\"font-weight: 400;\"> features different colors on the left menu, so you know which pages are relevant to the graduate experience. <\/span>[\/vc_column_text][vc_single_image image=&rdquo;77508&Prime; img_size=&rdquo;full&rdquo; add_caption=&rdquo;yes&rdquo; alignment=&rdquo;center&rdquo;]\n <footer>\n <\/footer>\n<\/p><\/section>\n\n[\/vc_column][\/vc_row][vc_row][vc_column]\n<section class=\"taco-content-section \" id=\"section-0\">\n <header class=\"taco-section-header no-number\">\n\n <div class=\"taco-section-heading\">\n <h2 class=\"taco-section-title primary\">\n \n #8. Link Your Logo <\/h2>\n\n <\/div>\n\n <\/header>\n\n \n\n [vc_column_text]<span style=\"font-weight: 400;\">One of the most common website navigation expectations is that clicking on a logo takes the user back to the homepage. Following this is important because it both meets their expectation and gives them a chance to reorient themselves. It&rsquo;s a reset button.<\/span>\n<p><span style=\"font-weight: 400;\">Most people place their logos on the top left of the webpage, like <\/span><a href=\"https:\/\/www.thriftbooks.com\/b\/booktok\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Thriftbooks<\/span><\/a><span style=\"font-weight: 400;\">. Some websites (especially those with long pages) add a logo somewhere in the bottom banner too.<\/span>[\/vc_column_text][vc_single_image image=&rdquo;77512&Prime; img_size=&rdquo;full&rdquo; add_caption=&rdquo;yes&rdquo; alignment=&rdquo;center&rdquo;]\n <footer>\n <\/footer>\n<\/p><\/section>\n\n[\/vc_column][\/vc_row][vc_row][vc_column]\n<section class=\"taco-content-section \" id=\"section-0\">\n <header class=\"taco-section-header no-number\">\n\n <div class=\"taco-section-heading\">\n <h2 class=\"taco-section-title primary\">\n \n #9. Ensure You Can Access Any Page From Everywhere <\/h2>\n\n <\/div>\n\n <\/header>\n\n \n\n [vc_column_text]<span style=\"font-weight: 400;\">All of us have gotten lost down a rabbit hole in a website. Then it hits us &ndash; we need to see the page we read about 7 pages ago again. So we hit the browser back button over and over trying to find that page. But somehow we can&rsquo;t find it. <\/span><i><span style=\"font-weight: 400;\">Ugh<\/span><\/i><span style=\"font-weight: 400;\">. If you allow your visitor to access all the pages on the site no matter where they are, this takes care of the problem.&nbsp;<\/span>\n<p><a href=\"https:\/\/www.beyondretro.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Beyond Retro<\/span><\/a><span style=\"font-weight: 400;\">&rsquo;s site is a great example of anywhere navigation on the homepage. They keep drop-down menus, category shortcuts, and a search bar so that a visitor always has multiple ways of getting to where they want to go.&nbsp; <\/span>[\/vc_column_text][vc_single_image image=&rdquo;77516&Prime; img_size=&rdquo;full&rdquo; add_caption=&rdquo;yes&rdquo; alignment=&rdquo;center&rdquo;]\n <footer>\n <\/footer>\n<\/p><\/section>\n\n[\/vc_column][\/vc_row][vc_row][vc_column]\n<section class=\"taco-content-section \" id=\"section-0\">\n <header class=\"taco-section-header no-number\">\n\n <div class=\"taco-section-heading\">\n <h2 class=\"taco-section-title primary\">\n \n #10. Consider Mobile View <\/h2>\n\n <\/div>\n\n <\/header>\n\n \n\n [vc_column_text]<span style=\"font-weight: 400;\">This is probably the website navigation issue most newcomers don&rsquo;t deal with, but it&rsquo;s the most costly. <\/span><a href=\"https:\/\/www.statista.com\/topics\/779\/mobile-internet\/#topicHeader__wrapper\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">90%<\/span><\/a><span style=\"font-weight: 400;\"> of the worldwide internet-using population uses a mobile device to go online at least some of the time. But mobile users also have the <\/span><a href=\"https:\/\/www.shopify.com\/blog\/shopping-cart-abandonment\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">highest rate<\/span><\/a><span style=\"font-weight: 400;\"> of shopping cart abandonment at 85.65%! The reason? Websites that aren&rsquo;t optimized for mobile are a huge turnoff.&nbsp;<\/span>\n<p><a href=\"https:\/\/kongcompany.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">The Kong Company<\/span><\/a><span style=\"font-weight: 400;\"> has a website that&rsquo;s desktop friendly. <\/span>[\/vc_column_text][vc_single_image image=&rdquo;77520&Prime; img_size=&rdquo;full&rdquo; add_caption=&rdquo;yes&rdquo; alignment=&rdquo;center&rdquo;][vc_column_text]<span style=\"font-weight: 400;\">Though its mobile version for the same point on the site might look a little off-the-page, Kong have added scrolling options that mean the page can include all the information that the desktop includes. It&rsquo;s a good way to help a user navigate easily. <\/span>[\/vc_column_text][vc_single_image image=&rdquo;77524&Prime; img_size=&rdquo;full&rdquo; add_caption=&rdquo;yes&rdquo; alignment=&rdquo;center&rdquo;][vc_column_text]<span style=\"font-weight: 400;\">Optimizing your website for mobile use can be fiddly, but there&rsquo;s too much at stake if you get it wrong. It will require doing some research and figuring out <\/span><a href=\"https:\/\/www.websitebuilderexpert.com\/building-websites\/how-to-make-website-mobile-friendly\/\"><span style=\"font-weight: 400;\">how to make your website mobile-friendly<\/span><\/a><span style=\"font-weight: 400;\">. If you&rsquo;re short on time, hire someone to do it for you.<\/span>[\/vc_column_text]<\/p><div class=\"quotes-block experts-quote mobile-full-width\">\n <div class=\"quotes-block-content\">\n <span class=\"quote-symbol quote-symbol-left\">\n <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xml:space=\"preserve\" viewbox=\"0 0 236 167\"><path fill=\"#1e23ff\" d=\"M216 167a75 75 0 0 0 11-39c0-5-1-10-3-16s-5-11-8-16h-37q-1.5-12 3-24c3-8 6-16 12-23 5-7 11-13 19-19s15-10 24-12L224 0c-16 3-31 10-44 20s-25 23-34 40-14 37-14 61c1 15 5 30 12 46zm-132 0a75 75 0 0 0 11-39c0-5-1-10-3-16s-5-11-8-16H46q-1.5-12 3-24c2-8 6-15 11-22s11-13 19-19q10.5-9 24-12L92 0C76 3 61 10 48 20A120.8 120.8 0 0 0 0 121c1 15 5 30 12 46z\"><\/path><\/svg> <\/span>\n\n <h4 class=\"quotes-block-title\">\n Advice from the\n <span>Experts<\/span>\n <\/h4>\n\n <h3 class=\"quotes-block-text\">\n <span style=\"font-weight: 400\"><strong>Top Tip: <\/strong>If your website has different site pages depending on a customer&rsquo;s country, give them an option to choose a different location. It&rsquo;s very frustrating if you want to look at the products available in a different country only to have the website constantly correct back to the customer&rsquo;s origin country.<\/span> <\/h3>\n\n <p class=\"quotes-block-info\">\n <\/p>\n\n <span class=\"quote-symbol quote-symbol-right\">\n <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"57\" height=\"41\"><path fill=\"#1E23FF\" d=\"M4.96.938q-1.216 1.825-1.977 4.18a16 16 0 0 0-.76 4.94q0 1.673.76 3.8.76 2.129 1.976 3.8h8.816q.304 2.736-.608 5.624a18.7 18.7 0 0 1-2.736 5.396 21.7 21.7 0 0 1-4.408 4.484A17.2 17.2 0 0 1 .247 36.05l2.736 4.408q5.624-1.215 10.412-4.788 4.788-3.571 8.056-9.424T24.72 11.73Q24.416 6.563 21.983.938zm31.311 0q-1.216 1.825-1.976 4.18a16 16 0 0 0-.76 4.94q0 1.673.76 3.8.76 2.129 1.976 3.8h8.816q.304 2.736-.608 5.624a18.7 18.7 0 0 1-2.736 5.396 21.7 21.7 0 0 1-4.408 4.484 17.2 17.2 0 0 1-5.776 2.888l2.736 4.408q5.624-1.215 10.412-4.788 4.788-3.571 8.056-9.424t3.268-14.516Q55.728 6.563 53.295.938z\" class=\"quotes\"><\/path><\/svg> <\/span>\n\n <div class=\"quotes-block-pattern\"><\/div>\n <\/div>\n<\/div>\n\n\n <footer>\n <\/footer>\n<\/section>\n\n[\/vc_column][\/vc_row][vc_row][vc_column]\n<section class=\"taco-content-section \" id=\"section-0\">\n <header class=\"taco-section-header no-number\">\n\n <div class=\"taco-section-heading\">\n <h2 class=\"taco-section-title primary\">\n \n Summary <\/h2>\n\n <\/div>\n\n <\/header>\n\n \n\n [vc_column_text]<span style=\"font-weight: 400;\">Good website navigation is a key factor in the success of a website or online store. With these website navigation best practices, you&rsquo;ll be able to strengthen your website&rsquo;s user experience. And that&rsquo;s exactly what you need to convert sales and also build long-standing relationships with customers.<\/span>\n<p><span style=\"font-weight: 400;\">If you put practices in place, such as using your logo as a home button, letting your customer know where they are and where they can go, making your searches easy, and keeping your information clear to see, you&rsquo;ll be on your way to success.<\/span><\/p>\n<p><strong>More information<\/strong><\/p>\n<ul>\n<li>Own a medical spa? Get <a href=\"https:\/\/www.websitebuilderexpert.com\/designing-websites\/medical-spa-websites\/\">design tips for your spa&rsquo;s website<\/a><\/li>\n<\/ul>\n<p>[\/vc_column_text]\n <footer>\n <\/footer>\n<\/p><\/section>\n\n[\/vc_column][\/vc_row][vc_row][vc_column]<meta data-fa-load=\"fas fa-plus\">\n<meta data-fa-load=\"fas fa-minus\">\n<div class=\"wbe-accordion\" id=\"website_navigation_best_practices\" data-eventcategory=\"content-element\" itemscope itemtype=\"https:\/\/schema.org\/FAQPage\" data-eventaction=\"accordion-faq\">\n \n<div class=\"accordion-section\" id=\"acc-website_navigation_best_practices-sect-0\" itemprop=\"mainEntity\" itemscope itemtype=\"http:\/\/schema.org\/Question\">\n\n <meta itemprop=\"answerCount\" content=\"1\">\n <meta itemprop=\"url\" content=\"https:\/\/www.websitebuilderexpert.com\/building-websites\/website-navigation-best-practices\/#acc-website_navigation_best_practices-sect-0\">\n \n\n <button class=\"accordion-title accordion-collapse-control\">\n <h4 itemprop=\"name text\">\n How do I design navigation for my website? <\/h4>\n <\/button>\n\n\n <div itemprop=\"suggestedAnswer acceptedAnswer\" itemscope itemtype=\"http:\/\/schema.org\/Answer\">\n \n <meta itemprop=\"url\" content=\"https:\/\/www.websitebuilderexpert.com\/building-websites\/website-navigation-best-practices\/#acc-website_navigation_best_practices-cont-0\">\n \n <div class=\"accordion-content\" id=\"acc-website_navigation_best_practices-cont-0\" itemprop=\"text\">\n <span style=\"font-weight: 400\">There are <\/span><a href=\"https:\/\/www.websitebuilderexpert.com\/building-websites\/website-navigation-examples\/\"><span style=\"font-weight: 400\">many different options<\/span><\/a><span style=\"font-weight: 400\"> including drop downs, top vs. bottom menus, and breadcrumbs. Each has its own benefits depending on your audience and what types of products and services you offer. Our guide will start you in the right direction. <\/span> <\/div>\n\n\n <\/div>\n\n<\/div>\n\n\n<div class=\"accordion-section\" id=\"acc-website_navigation_best_practices-sect-1\" itemprop=\"mainEntity\" itemscope itemtype=\"http:\/\/schema.org\/Question\">\n\n <meta itemprop=\"answerCount\" content=\"1\">\n <meta itemprop=\"url\" content=\"https:\/\/www.websitebuilderexpert.com\/building-websites\/website-navigation-best-practices\/#acc-website_navigation_best_practices-sect-1\">\n \n\n <button class=\"accordion-title accordion-collapse-control\">\n <h4 itemprop=\"name text\">\n Where should I put my navigation on the page? <\/h4>\n <\/button>\n\n\n <div itemprop=\"suggestedAnswer acceptedAnswer\" itemscope itemtype=\"http:\/\/schema.org\/Answer\">\n \n <meta itemprop=\"url\" content=\"https:\/\/www.websitebuilderexpert.com\/building-websites\/website-navigation-best-practices\/#acc-website_navigation_best_practices-cont-1\">\n \n <div class=\"accordion-content\" id=\"acc-website_navigation_best_practices-cont-1\" itemprop=\"text\">\n <span style=\"font-weight: 400\">It depends. For example, horizontal design is the most popular, whereas footer is common for social media and background information links. Wherever you decide, navigation should be clear and <\/span><a href=\"https:\/\/www.crazyegg.com\/blog\/website-navigation\/#:~:text=Put%20navigation%20in%20places%20where,obvious%20that%20visitors%20can%20click.\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400\">where your audience expects it to be<\/span><\/a><span style=\"font-weight: 400\">. It&rsquo;s definitely not a time for experimentation! <\/span> <\/div>\n\n\n <\/div>\n\n<\/div>\n\n<\/div>\n[\/vc_column][\/vc_row]\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text]It&rsquo;s exciting to launch a website for an online store, no matter which type you choose. After all, this is you announcing your business to the world! With your website, [&hellip;]<\/p>\n","protected":false},"author":137,"featured_media":28523,"comment_status":"open","ping_status":"closed","sticky":false,"template":"template-how-to.php","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[126],"tags":[],"class_list":["post-77471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-building-websites"],"acf":[],"yoast_head":"\n<title>10 Website Navigation Best Practices<\/title>\n<meta name=\"description\" content=\"With these website navigation best practices, you\u2019ll be able to strengthen your website\u2019s user experience.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.websitebuilderexpert.com\/building-websites\/website-navigation-best-practices\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" 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